The Beautiful and the Damned – Life in the New

"Deb's work has been compared to Naipaul's, but his voice is unique, more honest, a gaze refreshingly different. . . . As subtle and sensitive as it is shocking and significant, you will not read a better book on the 'human' face of globalization this year." The Globe and Mail
In 2004, after six years in New York, Siddhartha Deb returned to India to look for a job. He discovered that sweeping change had overtaken the country. With the globalization of its economy, the relaxation of trade rules, the growth in technology, and the shrinking down of the state, a new India was being born. Deb realized he had found his job: to explore this vast, complex and bewildering nation and try to make sense of what was underway.
The Beautiful and the Damned is the triumphant outcome. It is a virtuosic work that combines personal narrative, travelogue, reportage, penetrating analysis, and the stories of many individuals across a vast range of geographical and social cicumstances.
Deb talks to the great and good and those in charge, but listens as intently to the worker at the call centre remaking herself from her provincial upbringings and the migrant sweatshop worker trying to make his way in the city. By listening to the stories of the people he meets and works alongside (the author did his time on the phones at a call centre), Deb shows how people caught in the midstream of these changes actually experience them.
Visiting the metropolises, small towns, and villages, as well as both gated suburban communities and camps for displaced peasants, Deb offers a panoramic view of the changes in landscape and urban geography, creating an epic narrative of the people who make up the world's second-most populous (and soon to be the most populous) nation. This is a work of social reportage that presents the reader with the fullest and most enlightening picture of a diverse, emerging superpower.