SPIN Selling

SPIN Selling

Rackham, Neil

0070511136

Hardcover

SPIN Selling

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RB - Business - Sales & Marketing

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What makes success in major sales? How do some salespeople consistently outsell their competition? Why do techniques like closing work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts?

Now you can find answers to all these questions with the SPIN strategy.

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