Advertising Account Planning: Planning and Managing an IMC Campaign

By: Kelley, Larry; Jugenheimer, Donald W.

Price: $155.83

Quantity: 68 available


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Title: Advertising Account Planning: Planning and Managing an IMC Campaign

Author Name: Kelley, Larry; Jugenheimer, Donald W.

Categories: Other,

Edition: 3

Publisher: Routledge:

ISBN Number: 0765640368

ISBN Number 13: 9780765640369

Binding: PAPERBACK

Book Condition: New

Seller ID: ING9780765640369