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Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials), Collins, Jim; Porras, Jerry I
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Author Name:    Collins, Jim; Porras, Jerry I

Title:   Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials)

Binding:   Paperback

Book Condition:   Good

Edition:   3

Publisher:    HarperBusiness 2002

ISBN Number:   0060516402 / 9780060516406

Seller ID:   FORT241719

0060516402

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Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?"

Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.



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